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What is SSL? Technically speaking, an SSL (a Secure Socket Layer, and also known as a Secure Certificate) is a standard technology for establishing an encrypted link between a web server and a web browser.Simply put it is a layer of security encrypting any information that...

Problems with your emails? Here at Media Identity, we are constantly working on improving the services we offer to our clients. As such we are currently in the process of upgrading our servers for all of our clients to make the sites we host faster and...

What is Duplicate Content and Why do Google Care?It is fairly well known that duplicate content is something you want to avoid at ALL costs if you want your website to rank on the search engines. But what IS duplicate content and why is it...

Your Brand is the Square Route of Your Marketing Success! I am often surprised by the number of enquiries we get where people can’t answer the most basic of questions when it comes to their brand. Companies often know the answers deep down but they have...

A four-step guide to get your emails working again. Your email hosting service can provide one of two options, depending on your requirements:Exchange Pop/IMAP  Step 1 – Check your Internet connection It may sound daft, but if you are having problems collecting emails on mobile or desktop...

The Internet is such a big part of our lives now, being a web designer mine probably more than most. Twenty-three years ago, I was leaving art college and starting my career in the real world, that was the year that The Sun published this article and...

In this article I’d like to discuss writing content for the home page of your website. In some ways this is the most difficult copy to write as you need to capture your visitors’ attention more or less straight away. In fact there are some...

Writing the content for your website is quite possibly the biggest job to do, and in fact if you’re not a keen writer, possibly the hardest job too. Writing is a bit like Marmite, you either hate it or you love it. Business owners are...

It’s been more than a month since our "Google Penguin 2.0: Essential Things to Know" Penguin 2.0 update and many people are still dealing and recovering from its effects. Now we’re again waiting, with a healthy dose of fear and anxiety for Google’s upcoming algorithm update –...